Determine the style of your new online home with an effective design for your personal blog or business.  Distill the best elements by following this short proven plan for successful websites. I’ll help you get

You already know your brand is not your logo, your colours or your fonts. These elements help design your website and support your brand to amplify recognition, trust and loyalty. You use these elements to

The success of your personal blog, online shop or business (online or offline) depends on you clearly defining your target audience if you expect to build a solid foundation so that you engage readers to

Before you launch your new website, you’ll need to complete at least 3 key pages. This short guide will give you an overview of the essential elements to include on each page to optimize engagement

This is intended only as a quick overview to give you a focus on the essentials for a content marketing plan. It’s much easier to build your business with a blueprint or roadmap. Start an

Writing an engaging about page must be challenging. Right?  Think about it – when was the last time you read an about page you felt was credible, personable and informative?  Occasionally?  Seldom?  Never? The About

Google updates their search parameters frequently so unless you’re aware of all the changes and know what’s currently important, your site can suffer in rankings and visibility. This short post cuts to the chase to

Writing for online readers is totally different from what you were taught in school by your English teachers. Online readers have short attention spans. If your post doesn’t provide a smooth flowing reading experience, your

One of the content creators I love for the tremendous value she brings to the blogosphere is Henneke Duistermaat at Enchanted Marketing. She has condensed what she’s learned about writing effectively from her last 7

It makes sense to choose your website colour palette to resonate with your audience.  Brands exist because marketers want to connect with us emotionally and emotion-based decisions lead to more conversions or sales. A brand